On the 9th of September, 2010, all the connoisseurs of Alexander McQueen's design creation visited a private charity dinner arranged by Chivas Regal and Vogue in the memory of the great designer of today. Yesterday's primary event was a charity auction organized with the support of the Auction House SOVKOM, at which the lots interested to each connoisseur of haute couture and design — uniques designed by Alexander McQueen.
Less than 10 years ago Alexander McQueen became one of the most powerful designers in the world. He was famous for his emotionality and magnificent energy of his shows while having romantic but ultramodern style of collections. The designer's peculiarity is a combination of the incompatible. McQueen's collections combine the experience and traditions of the British fashion school, the ingenuity of French haute couture studios and a perfect flawlessness of the Italian school.
The most expensive lot of the auction proved to be the photo by KT Auleta for Vogue, September 2008, that was sold for 11 000 ?. Eleven lots were sold out for total: 64 800 ?. The raised money will be steered into the Charity Fund "Who if not I?".
The Charity Fund "Who If not I?" was founded in 2007 to develop and practically carry out the social projects in supporting children in the difficult social position. The Charity projects are carried out in Moscow, Tver, Kaluga, Voronezh and other regions of Russia. While working in the regions the Charitable Fund "Who If not I?" provides not only with financial support but also encourages voluntary work, cooperates with state authorities and local community funds. As of 2010, the educational, psychological and financial aid was granted to more than 15,000 orphaned children in different regions of Russia.
“Maestro Tribute”, magazine HELLO!. № 38 (337), September 21, 2010.
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